Author: adminnavkaushal

Amar and Raghavendra Pawar started Powerlook in 2011 to give India a fashionable brand that is affordable and quality-driven. SMBStory speaks to the brothers to understand how they cracked the code and made a name in the market. When brothers Amar and Raghavendra Pawar were in college around 2008, they were looking to purchase t-shirts that cost Rs 300 or less for their daily use. But none of the brands in the market were able to assist. They were either priced too high or the ones available in their budget were not so quality-driven. Since the brothers had an entrepreneurial bent of mind, they decided to investigate a business opportunity in the t-shirt trading space. “We wanted to provide high-quality products at a reasonable price,” Raghav says. As a result, the brothers…

SocialStory presents the top picks from last week which are an intersection of sustainability, innovation, and philanthropy. This week, SocialStory caught up with Priti Ajay Hinge, who spoke candidly about being inspired by her father and the role he played in helping her become the only woman carpenter in her locality. This successful entrepreneur is the only woman carpenter in her village Every morning, Priti Ajay Hinge walks the dusty road from her home to her shop in Maharashtra’s Wathoda Village. The 30-year-old mother of three ignores the occasional snide remarks and whispers that being the only female carpenter – a profession regarded as an exclusively male domain– earns her. Because she is on a mission…to own the biggest furniture showroom in her village. Priti knew very early on that she wanted to do something…

This week, SMBStory rounded up a range of interesting companies: Kochi-based NavAlt Solar and Electric Boats, men's high-street fashion label Powerlook, Mumbai-based alcobev firm Tilaknagar Industries, and made in India fragrance brand Ramsons Perfumes. Ferries may seem like a cleaner mode of transportation, but most of them run on diesel - a highly polluting fossil fuel. According to the European Union Monitoring Reporting and Verification of CO2 Emissions report, while ferries represent just 3 percent of all vessels, they account for 10 percent of all maritime pollution. To help solve this problem, Kerala launched India’s first solar-powered ferry boat ‘Aditya’ in 2017. Promoting the use of clean energy, the boat prevents the burning of 35,000 litres of diesel each year and helps reduce carbon dioxide emissions. Sandith Thandasherry, Founder and CEO of Kochi-based NavAlt Solar and…

SocialStory spoke to Shankar Mali, who had to leave his family behind in Odisha for his leprosy treatment in Delhi. Read his story on this week’s survivor series. I am Shankar Mali and I am a 46 years old leprosy patient. I am from Odisha, but for the last 26 years, I have been living in Delhi for my treatment. The state does not have many facilities for my treatment. I could only get one medication, but not a place to stay. I have a wife who works as a domestic maid and a son who is a student. Besides them, I also have three brothers and their wives in the family. When I came to Delhi, I had a bad ulcer and had to get my foot cut. I…